Queensland Yoghurt pays price for misleading ingredient

Queensland Yoghurt has paid a penalty of $12,600 after the ACCC issued it with an infringement notice for allegedly misleading consumers by omitting gelatine as an ingredient in some of its yoghurt products.

The ACCC alleges that, from at least 2 July 2019, Queensland Yoghurt failed to disclose the presence of gelatine, or the compound ingredient CFT-1 of which gelatine was a component, in its Queensland Yoghurt products, when in fact gelatine was an ingredient.

“Consumers rely on accurate labels to make informed purchasing decisions,” ACCC Commissioner Sarah Court said.

The ACCC had reasonable grounds to believe that by omitting gelatine (or CFT-1) from its ingredient list, Queensland Yoghurt’s statement of ingredients was false or misleading, in contravention of the Australian Consumer Law.

“Failure to disclose gelatine means consumers may have purchased its yoghurt products believing they did not contain gelatine,” Ms Court said. 

“This may be of particular concern to consumers who have chosen not to consume gelatine for dietary, religious, environmental or ethical reasons.”

The ACCC was also concerned that Queensland Yoghurt was not competing fairly in a market where products are differentiated by their ingredients, by being able to offer an apparently more attractive product which was represented to be free from gelatine.

“Misleading representations relating to food are a 2020 enforcement priority area for the ACCC, and we will continue to take enforcement action where necessary,” Ms Court said.

Queensland Yoghurt has committed to amend its products’ statement of ingredients by the end of May.

Do you think the penalty fits the crime in this case?

7 comments

Words fail me !

.... what is the point of food companies putting an ingredient list on their products if it is nt correct ?

....they should bre fined a lot more for this sort of deception.

$12600 fine, what a joke, did the ACCC ascertain how much profit was made using this deception, I am a vegetarian and am disgusted by this ingrediant, If meat was labeled as beef and was in fact Dog or Horse flesh or if it was marked Kosher or HALAL would the fine have been a slap on the wrist? the punishment did not fit the crime.

The fine should be much higher, this is a joke!  

I'm not so sure "fining the company" ever achieves anything.

Because it just keeps recurring.

The managers and directors responsible should be fined, and make it illegal for the company to reimburse them.

In the case of big companies like banks, it just eats into dividends that some retirees count on.

What's the incentive for managers to do the right thing when they will not suffer any significant personal consequence; other than get a short term bonus if they get away with it.

 

This is disturbing. I have vegans in my family and rely on product labels to ensure I buy products that they would choose to consume. Many products labels are confusing, some say suitable for vegetarian or vegan, others do not. I was referred to a site run  by PETA (not that I endorse their methods of operation) which had a long list of vegan friendly products many of which were not marked a suitable for vegan on the label. Makes life easier for vegans and shopping for vegan.

As for companies I suggest that fines should be expressed as a percentage of gross revenue. For a large multibillion dollar corporation a $12k fine would not even be as significant as a mosquito bite, whereas for a small family firm $12k could be enough to bring the business to it's knees. Fines should be in relation to the punishment inflicted, say 5% of gross revenue.

Eddy

That makes more sense than than what is happening now

Yes, a percentage would be much better or maybe fining the CEO's.

With respect Eddy any vegan in the family would not be eating Queensland yogurt in the first place given its made from cows milk, so the gelatin is a moot point.

Unfortunately this misinformation is not just on yoghurt it is on all food including supplements ...

sometimes one wonders why they bother putting on an ingredient list on the label

What about the star health system on packages

The Health Star Rating is a front-of-pack labelling system that rates the overall nutritional profile of packaged food and assigns it a rating from ½ a star to 5 stars. It provides a quick, easy, standard way to compare similar packaged foods

...that is a joke cereals full of sugar and salt having 4 stars.

Why don't they just make the ingredients list true and legible so you do not have to walk around with a magnifying glass

 

 

I do not think the penalty fits the crime in this case, because, this company has a great reputation. They should not be fined but given a strong warning. People are starving the world  over who would kill for a tub of yoghurt, yet some whinge about a perfectly innocuous ingredient omitted from a label.

If some consumers are so concerned about gelatin for dietary, religious, environmental or ethical reasons, surely some of the responsibility should be on their shoulders to check what they are eating!

There are companies making yoghurt specifically for vegans, kosher and halal yoghurts exist. Gelatin is put in yoghurt to thicken it when it contains fruit. Use plain Greek yoghurt and add your own fruit (as I do) if you're worried.

 

 

 

I don't blame people for not wanting to eat gelatin when you consider what it is made of - Gelatin is a yellowish, odorless, and nearly tasteless substance that is made by prolonged boiling of skin, cartilage, and bones from animals. It's made primarily from the stuff meat industries have left over — we're talking about pork skins, horns, and cattle bones, cow hoves etc.

         The Yuck Factor | Southern By Design

What have people been feeding their children Lucca? Aeroplane jelly comes to mind! First batch of the jelly crystals was made by Bert Appleroth in his bathtub in Sydney.

Bit of trivia…the catch phrase “I like Aeroplane Jelly, Aeroplane Jelly for meeeeeee!” was reportedly used as an unofficial password in the Vietnam War.

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