New report reveals brands taking advantage

An investigation by grocery price track app Frugl has unveiled the lates products to be hit by 'shrinkflation' – that is, products that are getting smaller but staying the same price.

Prices are rising in supermarkets thanks to a number of different factors, but Frugl says some manufacturers are using this period of high inflation to shrink the size of their offerings.

Some of the worst offenders were:

Mars chocolate bar: Size reduced from 53g to 47g, cost remains $2

Arnott's tina wafers: Reduced from 250g to 200g, cost remains $3.05

Oreo cookies original: 137g to 133g, cost remains $2

Doritos cheese dip: 300g to 280g, cost remains $2.50

Bega peanut butter: 500g to 470g, cost remains $5.90

Cheetos cheese balls: 100g to 90g, cost remains $2.20

Twisties chicken: 100g to 90g, cost remains $2.20

Have you noticed any other products at your supermarket shrinking in size?

 

10 comments

The most obvious example of shrinkflation has to be Cadbury's chocolate blocks, which have reportedly cut down almost 50 per cent of their size over the last 20 or so years.

Cadbury multipacks

Popular treats including Crunchie, Twirl and Wispa bars will contain no more than 200 calories each when sold in a four-pack.

Of course Cadbury claim it is all for protecting the society

"We must play our part in tackling obesity and are committed to doing so without compromising on consumer choice,"

On the topic of chocolate has anyone noticed the change in taste of Tim Tams?

They are too sweet now, this indicates that they have been using of late Cane instead of Sugar.

First noticed this issue about three years ago, it is to safe money of course.

Cannot eat it much too sweet.

 

Image result for tim tam photo

What do you mean they are using "cane instead of sugar"? Sugar comes from cane - it's in the name cane sugar!

Tim Tams contain both sugar and golden syrup (which is actually made from processing sugar cane or sugar beet). Both sugar cane and sugar beet produce the same end result - sugar!

IMHO, all of the items mentioned in the original post and comments are 'luxury' purchases, not BASICS, except for Bega Peanut Butter.

So to those who can afford to buy the other items in the first place, I doubt the increases will matter much.

Aldi's Bramwell Peanut Butter 500gm costs $2.99 according to Choice. I understand it is from USA,  but paying twice as much is not an option for many of us, tho I will always buy Aussie first if possible.

They also have Oh So Natural 375gm for $2.99.

I was going to point out the same thing Pacahawi, it's all junk food except maybe the peanut butter. And even that is questionable given the high sugar content.

Personally I buy the Sanitarium natural peanut butter that contains 100% peanuts and nothing else. True it costs 50c more than ALDI but I am willing to pay for no added ingredients.

 

Aldi's "Oh So Natural" is made in Aussie -100% peanuts nothing else - so why buy Sanitarium costing 50c more?

 

PeReDa I mentioned the Sanitarium product because the original post to which I was responding mentioned Bramwell peanut butter which is not 'natural' at all. Since I don't shop at ALDI, I bow to your superiority. 

Have you noticed any other products at your supermarket shrinking in size?

Yes, some, but it doesn't really worry me.

Shrinkflation isn't new, experts say. But it proliferates in times of high inflation as companies grapple with rising costs for ingredients, packaging, labour and transportation. Global consumer price inflation was up an estimated 7% in May 2022, a pace that will likely continue through until September, according to S&P Global.

Just this morning I noticed something quite alarming. Doing some cooking called for 100g of butter so I took the package purporting to contain 250g and weighed out 100g. The remainder looked small so I weighed it as well and it was 105g so I've been shortchanged by 45g. I suppose not too big a deal but this is the second time that I have been shortchanged with a pre-packed meat tray being short about 120g some weeks ago. Both times it has been Aldi and when I brought the meat tray to the notice of the manager he said that it was the fault of the supplier. Not good enough. I don't deal with the supplier, I deal with the retailer who I expect will sell the correct measure as shown on the packaging.

No good reporting to the manager. You need to report it to your Local Council and Weights and Measures. Big fines for incorrect labeling and weights.

Over the years they all change in size, going back to when I was a young girl.

Thats life!

Corporations are in business to make a profit.

You are so right. 

I guess you make a choice, buy the slightly less quantity for the same price, or go without. There is no third choice of paying more for the same quantity because manufacturers will always reduce ingredients to sell more units at a lower weight. Prices go up over time. That's life. Complaining about a few less chips in a pack, one row less chocolate or a wash or two less in the laundry pack will get you nowhere. Switch brands if possible, check unit pricing, accept the change or go without. The choice is ours.

There is strong evidence linking sugary drink consumption to a range of negative health effects including tooth decay, excess weight gain, and increased risk of developing obesity and type 2 diabetes.

Is it time that the Government introduced junk food and sugar tax.

And add artificially sweetened sugary drinks to your list as well.

I can't see how a sugar tax will be of any benefit, Suze. Say Coca Cola is hit with a sugar tax, they pay it and pass the cost on so the consumer pays. Those who like drinking the product pay a little bit more, the government gets more income and all those problems you have correctly identified will continue. When we look at all products with sugar in them, those of us who eat and cook healthily will be paying a tax aimed at people who aren't as careful with eating and drinking habits.

 

Sue

According to WHO

Taxation on sugary drinks is an effective intervention
to reduce sugar consumption


Evidence shows that a tax on sugary drinks that rises
prices by 20% can lead to a reduction in consumption

of around 20%, thus preventing obesity and diabetes

This year five countries, including Ireland, the United Kingdom and South Africa, will join 26 nations who have raised the price of sugary drinks in the hope of a healthier population.

Meanwhile, Australia - one of the fattest countries in the world - is defiantly refusing to consider a so-called "sugar tax".

 

My pet peeve is the reduction in the size of toilet paper rolls.  We have an "old" toilet roll holder that used to fit a "normal" sized toilet roll.  But now there is 2.5 cm (1") of spare space!

As seniors you guys shouldn't  be eating this rubbish anyway. Healthy food is the way, beans means Heinz! lots of cabbage and drink water.

10 comments



To make a comment, please register or login

Preview your comment