All ads are annoying... but this one is gold!
You know what really grinds my gears? Advertising. I resent being yelled at by a TV screen at the train station, forced to watch a 30 second ad before being able to watch a YouTube video, having to flick past the first 20 pages of a magazine to actually get to the content. I find most advertising invasive and aggressive.
Don’t get me wrong, I understand the importance of advertising in this post-WWII, capitalist society. That’s why, when I see an ad that sells a product but does it in an entertaining, subtle and artistic way, I really appreciate it. In fact, sometimes I even love it.
The new tourism campaign called #WanderVictoria is quirky, playful and intelligent. It goes like this: two guys finish up lunch with their wives and decide to walk the long way home. On the way, they walk slowly, chatting and making silly puns, all the while wandering the length and breadth of Victoria’s beautiful natural surrounds.
This ad is really more of a short film, but it does the job of promoting tourism to Victoria well. I’d like to see more advertising go this way. Why not give it a watch?
Did you enjoy this ad too? How do you think advertising has changed over the years?
i agree amelia. i think i might be allergic to ads. however, i use 'ad blocker' on my computer and frequently use the 'mute' button on the TV although i rarely watch the commercial channels.
another useful hint to lessen stress in one's life is to record TV programs and when watching them later on, fast forward through the ads.
i would also like to find a doctor, dentist, hospital, etc. where the waiting rooms are not filled with TVs, always on a commercial channel, and with hardly anyone looking at them.
well, that's my winge for the day.